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Taking Location-Based Services From Incomprehensible To Indispensable
The Internet, texting, email, electricity, and the iPod are just a few examples of real-life technology breakthroughs that people swore would never take off off. Here's why location-based services will...
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3 Powerful Game Dynamics That Create Brand Superfans
The motivating factor of game dynamics can help business owners create an entirely new kind of loyalty with customers. A look at three super-creative ways companies are using games to turn customers...
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3 Design Essentials For Early Adopters
Design can make or break a company, especially in the case of early adopter tech that asks users to step outside their comfort zones. But one benefit of being early to a market is creating what a new...
View ArticleIs Anxiety About Our Wired Choices Misplaced?
Instead of dialing up our anxiety about privacy in the changing online world, we should use it as an opportunity to question and test the security of everything--driver's licenses, plastic credit...
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How To Convince People They Already Know How To Pay By Cellphone--Or Use Any...
LevelUp's recent rebrand helps consumers answer three key questions: "Am I doing this right?,""Is this safe?," and "What’s in it for me?" CEO Seth Priebatsch shares how companies can best usher in...
View Article5 Consumer-Driven Technologies That Will Reshape Society
Technology consumers, not companies, are driving nothing less than revolutions based on demand for alternatives to expensive dinosaur institutions. Seth Priebatsch of LevelUp predicts which will be the...
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